There is no mistaking it. The last 10 years has seen a fundamental shift in how we shop, consume news, even communicate with our friends and family. We have entered the Digital Age where the economics, systems and structures are different. Traditional organizations are trying to keep up and evolve to better serve this new age. The evolution to become more agile is not easy. The resulting tension manifests itself in many forms including confusion of job title and disconnected processes as organization run a hybrid agile and traditional organization. Some days this works, some days it doesn’t. Ideas such as self-organization, empowerment coupled with empirical process and customer centricity strike at the heart of job titles that were designed in a world of parental management, specialism of labor and resource management. How do you survive and thrive in this messy world? What does it mean for your job title and skills?